Simple five step plan for just about everyone and everything

The number of people you need to ask for permission keeps going down:

1. Go, make something happen.
2. Do work you’re proud of.

3. Treat people with respect.

4. Make big promises and keep them.

5. Ship it out the door.

When in doubt, see #1.
Vi no New Brand Communication 2010, na apresentação do David Eriksson, mas é daqui.
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